Here's the greatest yet - new 1953 Mercury 

1953 Mercury 

Welcome to the 1953 Mercury

Monterey Special Custom Coupe

Monterey Special Custom 4-door Sedan

Monterey Special Custom Convertible

Monterey 8-Passenger Station Wagon

Custom 4-door Sedan

Custom Sport Coupe

Custom 2-door Sedan

Accessories

Balanced Performance

Choice of Three Transmissions

Specifications

Unified Design

Lucy Gets A New Mercury

Vanity Mirror

1953 Mercury Vanity Mirror

A convenience every woman will appreciate, this smartly styled vanity mirror is generous enough in size to be really helpful. Attractively secured to your interior sun visor by two ornamental screws.

1953 Mercury Signal Viewer

Signal Viewer - Permits you to see traffic signals even when they are directly overhead my means of a simple, reflecting prism shaded by a projecting hood. Attaches easily to upper cowl above the instrument cluster by means of an attractive, adjustable chrome-plated bracket. 

1953 Mercury radio and clock

Mercury Radio -This superheterodyne radio with 7 tubes and rectifier is built for the acoustics of your new Mercury. Has both manual and push-button tuning. Speaker mounts in center of instrument panel. Rear seat speaker unit is available for installing in package shelf.

Other Mercury Accessories

  • Non-glare rearview mirror

  • Floor Mats (4 colors)

  • Custom-styled seat covers

  • Curb Buffer

  • Fender Shields

  • Exterior Visor

  • Hood Lock

  • Front Vent Wind Deflector

  • Tubular Exhaust Deflector

  • Rear Compartment Draft Deflector

  • Curb Signals

Add motoring pleasure with accessories styled for your Mercury

These accessories  are  styled and engineered exclusively for Mercury. By installing them you can customize your Mercury according to your own taste, driving requirements or utilization . . .add extra comfort, convenience, and safety.  There's extra style, convenience, and distinction in every one.

1953 Mercury Merc-O-Therm HeaterMerc-O-Therm Heater - High-capacity hot water heater-defroster unit with 2-speed electric blower, styled exclusively for Mercury, provides comfort no matter what the weaher outside. The four controls regulating heating, ventilating, and defrosting give complete control of air temperature and its distribution.

 

 

1953 Mercury Monterey Special Custom 4-door Sedan with Sea-Tint WIndows
SEA-TINT WINDOWS - For better visibility, greater comfort, and less glare, Solex "sea-tint" windows are recommended. Slight tint, hardly noticeable from inside car, absorbs light rays not useful for visibility. Keeps out excessive sunlight. Adds to summer driving comfort.

1953 Mercury Vacuum-operated windshield washerVacuum-operated Windshield Washer - There's no need to stop your car just to clean the windshield when you have this Vacuum-Operated Windshield Washer. Just press a button and two jets of water or special washer fluid will spray the windshield. Dirt, dust, grime, or bug splash will disappear like magic! As a result, you enjoy better visibility and greater safety.

 

 1953 Mercury Rear Window Wiper and Rear Window DefrosterRear Window Wiper - You always have clean vision to the rear, even in rain or snow, when you have your car equipped with this safety-wise Rear Window Wiper. Sturdily built and attractive. Has convenient control on the instrument panel.

Rear Window Defroster - For safer, easier driving in winter you can have your new Mercury equipped with this practical rear window defroster. It consists of two independent electric blowers, mounted under the rear package shelf, which direct warm air over your rear window, keeping the glass free of snow, ice, or fog. Easily operated from the windshield defroster control on your instrument panel.

1953 Mercury Front Bumper Guards and Road LampsFront Bumper Guards - Serve double purposes for smart style and added protection for front of your Mercury. Made of heavy bumper stock. Chrome plated.

Road Lamps - These sealed-beam units, installed below bumper guards, throw a wide, brilliant beam of light in front of your car. Aid in bad weather driving.

 

1953 Mercury Back-up lightsBack-up Lights - Part of tail-lamp assembly. Go on automatically when gearshift is in reverse and lights are on. Throw wide beam of light for safer backing.

Locking Gas Tank Cap - For protecting fuel supply against theft, tampering

License Plate Frames - made of stainless steel with transparent plastic window.

 

1953 Mercury Spotlight and Windshield WashersSpotlight - You're assured of greater nighttime visibility with the powerful new Mercury spotlight. Special spotlight rearview mirror is also available.

Windshield Washers - Quickly and easily installed. With the help of washers, windshield wipers can clean annoying dust, dirt, or mud from car's windshield. (see above)

 

Get the facts and you get the greatest yet - the new 1953 Mercury